Every industry has its transformations and every business must adapt to stay competitive. Social Media and New Media are the way people are connecting and your business constituents and customers are living it. Anyone who has an Internet connection most-likely interfaces with LinkedIn, Twitter, Facebook, MySpace, Tumblr, YouTube, Foursquare or any other social forum of choice. TV went from broadcasting to narrowcasting and traditional newspapers learned hard about the change to Internet mass media. How are you making the transition?
